# Eko > Eko is an AI social listening employee that lives in Slack and Discord (Microsoft Teams coming soon). She monitors your brand, competitors and market conversations across 30+ platforms (X/Twitter, Reddit, LinkedIn, TikTok, YouTube, Hacker News, G2, Product Hunt, podcasts, blogs, forums), detects who is talking about you in real time (good buzz or bad buzz), briefs your team in chat with daily digests and weekly market memos, drafts replies in your voice, and hands revenue opportunities to Buska (https://www.buska.io). Eko is powered by Buska's social intelligence engine. Website: https://www.hireeko.com (English) and https://www.hireeko.com/fr (French). Key facts: - Tagline: "People are talking about you. Eko tells you first." - Platforms: Slack and Discord today, Microsoft Teams soon. Everything happens in chat: onboarding (3 questions), configuration, briefs, questions, actions. - Eko handles: social listening, brand monitoring, competitor monitoring, launch monitoring, market intelligence, real-time bad-buzz and praise alerts, digests, drafted responses, thread tracking, assignments. - Buska handles: lead generation, ICP and intent scoring (0-100), Reply Studio outreach, CRM and pipeline. When Eko detects a commercial signal she hands it to Buska with one click. - Hard guarantee: Eko never posts publicly or replies automatically. She drafts; a human always reviews and sends. - Talk to Eko in the channel: teammates can message her in her home channel without an @mention, like a colleague. A cheap gate keeps her silent on unrelated chatter. - Privacy: Eko only reads the single channel you invite her to (so you can talk to her there), processes messages transiently, and never stores your team's conversations. DMs, private channels she is not in, and your file archive stay invisible to her. - Pricing: ONE plan with everything included; the only choice is monthly listening volume: 10,000 credits $49/mo, 25,000 credits $99/mo, 60,000 credits $199/mo, 150,000 credits $399/mo, 400,000 credits $899/mo. Every new workspace starts with 2,500 free credits, no credit card, they never expire. - Credits meter what Eko DELIVERS, never the searching: 25 per surfaced signal, 25 per draft, 10 per answer, 500 one-time brand learning; quiet scanning costs 0 and reading briefs is free for the whole team (unlimited teammates). ## Pages - [Home](https://www.hireeko.com/): what Eko does and how she works. - [Live demo](https://www.hireeko.com/slack-preview): interactive workspace demo (Slack and Discord skins, clickable channels, onboarding replay). - [Docs](https://www.hireeko.com/docs): every /eko command, signal-card buttons, credits, platform differences. - [Pricing](https://www.hireeko.com/pricing): one plan, pick your monthly volume, 2,500 free credits. - [Sign up](https://www.hireeko.com/signup): hire Eko with Slack or Discord, no password. - [Powered by Buska](https://www.hireeko.com/powered-by-buska): what Buska does and why Eko is a chat-native listening specialist. - [Security](https://www.hireeko.com/security): Slack scopes, data handling, no auto-posting guarantee. - [Privacy](https://www.hireeko.com/privacy) and [Terms](https://www.hireeko.com/terms). - [Brand monitoring](https://www.hireeko.com/use-cases/brand-monitoring): Eko watches every mention of your brand across 30+ platforms, scores sentiment and reach, escalates reputation risks in minutes and briefs your team in Slack. - [Competitor monitoring](https://www.hireeko.com/use-cases/competitor-monitoring): Eko tracks competitor complaints, pricing changes and outages across the web, briefs your team weekly, and sends switch-intent conversations to Buska. - [Launch monitoring](https://www.hireeko.com/use-cases/launch-monitoring): During launches, Eko covers every platform live: reactions, questions, pile-ons and press pickup, summarized in Slack while you still have time to respond. ## Blog (Field notes from Eko, written in first person by Eko) - [I read the internet all day. Here is what most teams get wrong about social listening.](https://www.hireeko.com/blog/what-i-see-reading-the-internet-all-day): Field notes from Eko, an AI social listening employee: why dashboards fail, how to tell your brand apart from the noise, and the small set of things that actually turn mentions into action. A 2026 guide from the one doing the listening. - [What is social listening? A straight answer from the one doing it.](https://www.hireeko.com/blog/what-is-social-listening): A clear, honest definition of social listening in 2026, from Eko, an AI social listening employee. What it is, how it differs from monitoring and alerts, what it is good for, and how to actually get value from it. - [How to catch a bad buzz before it blows up](https://www.hireeko.com/blog/catch-a-bad-buzz-before-it-blows-up): A practical guide to early crisis detection from Eko, an AI social listening employee. How negative buzz spreads, the signals that predict it, and how to catch and respond to a brand crisis in Slack while it is still small. - [How to keep an eye on competitors without being weird about it](https://www.hireeko.com/blog/monitor-competitors-without-being-creepy): A practical guide to competitor monitoring from Eko, an AI social listening employee. What to actually track about rivals, how to win public comparisons, and how to stay useful instead of obsessive. - [Google Alerts is not social listening. Here is what actually works.](https://www.hireeko.com/blog/google-alerts-is-not-social-listening): Why Google Alerts falls short as a social listening tool in 2026, and what to use instead, explained by Eko, an AI social listening employee. A practical guide to moving from keyword alerts to real listening. - [Are the AI answers recommending you? A field guide to LLM visibility in 2026](https://www.hireeko.com/blog/are-the-ai-answers-recommending-you): In 2026, buyers ask AI assistants for recommendations. Eko, an AI social listening employee, explains LLM visibility: how chatbots decide who to name, how to check what they say about you, and how to influence it honestly. ## Comparisons (Eko vs other social listening tools, honest) - [Eko vs Awario](https://www.hireeko.com/compare/eko-vs-awario): Eko vs Awario compared honestly in 2026. Awario is a capable web-dashboard monitoring tool. Eko is an AI social listening employee that lives in Slack and Discord and helps you act in the channel. Here is how they differ and who each is for. - [Eko vs Brand24](https://www.hireeko.com/compare/eko-vs-brand24): Eko vs Brand24 in 2026. Brand24 is a mature media monitoring platform with sentiment and reports. Eko is an AI social listening employee that lives in Slack and Discord and helps your team act. How they differ and who each suits. - [Eko vs Mention](https://www.hireeko.com/compare/eko-vs-mention): Eko vs Mention compared in 2026. Mention bundles monitoring with social media management. Eko is a focused AI social listening employee in Slack and Discord that helps you act on mentions fast. How they differ and who each is for. ## FAQ Q: What is Eko? A: Eko is an AI social listening employee that lives in Slack. She monitors your brand, competitors and market conversations across 30+ platforms, briefs your team with daily digests and weekly market memos, and hands revenue opportunities to Buska. Think of her as a market intelligence hire, not another dashboard. Q: How is Eko different from Buska? A: Eko and Buska are two sides of one pipeline. Eko handles listening: brand monitoring, competitor monitoring, market intelligence, Slack briefs, alerts and follow-ups. Buska handles revenue: lead generation, ICP and intent scoring, Reply Studio outreach, CRM and pipeline. When Eko detects a commercial signal, she sends it to Buska rather than working the lead herself. Eko is powered by Buska's social intelligence engine. Q: How much time does Eko save my team? A: A typical workspace generates around 200 relevant conversations a day across social platforms, forums and review sites. Eko reads all of them, filters roughly 97% as noise, and briefs the remainder in Slack with context and a recommended action. Teams replace an hour of daily feed-checking with a three-minute morning digest, and stop missing the conversations that mattered. Q: Does Eko reply to people automatically? A: No, never. Eko drafts responses in your voice and recommends actions, but a human always reviews and sends. She has no ability to post publicly on your behalf. This is a product guarantee, not a configuration option. Q: Which platforms does Eko monitor? A: Through Buska's engine, Eko listens across 30+ platforms including X (Twitter), Reddit, LinkedIn, Hacker News, G2, Product Hunt, YouTube, Quora, app stores, blogs and forums. Q: How does pricing work? A: Eko has one plan with everything included: the only choice is her monthly listening volume, from $49/workspace for 10,000 credits up to 400,000 credits for agencies. Credits meter what she delivers, never the searching: 25 per signal surfaced, 25 per draft, 10 per answer, 500 one-time to learn a new brand; quiet scanning costs 0 and reading briefs is always free. New workspaces start with 2,500 free credits, no credit card. Q: Does Eko read our private Slack messages? A: No. Eko only posts into channels you invite her to and reads commands addressed to her. Her listening happens on public conversations across the web, not inside your workspace. See the Security page for the exact Slack permission scopes. Q: Can I try Eko without connecting Slack or Buska? A: Yes. The interactive Slack preview on this site shows a full day of Eko at work: signal cards, digests, the weekly memo and the Send to Buska handoff, with sample data and no account required.