Eko vs Mention: an AI listening employee vs Mention by Agorapulse (2026)
Mention is becoming the listening half of Agorapulse. Eko does one thing, social listening, and does it inside your channel.
Comparison last reviewed
Mention is a web and social monitoring tool that Agorapulse took over in 2025, after a court-supervised recovery in France. Its pricing page now reads Mention by Agorapulse, and its FAQ says the Publish and Respond features are being progressively retired, with Agorapulse named as the official solution for both. What stays in Mention is the listening.
Eko is deliberately narrow. She is a social listening employee, not a publishing suite, and she lives in your Slack or Discord rather than in a dashboard. She watches, filters, and helps you respond in the channel. When a post is a buying signal, she hands it to Buska for lead generation. Focus is the point: one job, done where you work.
Mention is a web and social monitoring tool, owned by Agorapulse since 2025, that is moving publishing and replies over to Agorapulse.
Eko vs Mention, side by side
| Eko | Mention | |
|---|---|---|
| What it is | An AI social listening employee you talk to like a colleague. | A web and social monitoring tool, now part of Agorapulse. |
| Where it lives | Inside Slack, Discord and Teams, in a channel your team already keeps open. | A separate web dashboard and app. |
| How you consume it | Mentions come to you, and you reply, assign, or hand off in the same place. | You read alerts and reports in the dashboard; publishing and replies move to Agorapulse. |
| Scope | Social listening, done deeply. Buying intent is handed to Buska for lead generation. | Listening and alerts. Publishing and responding are being retired in favour of Agorapulse. |
| Pricing model | Credits. Scanning is free, you pay only for delivered value, no surprise top up bills. | A single Company Plan, with no price shown on the pricing page. |
| Setup | Invite Eko to a channel, give her your site, name a few competitors. First results in minutes. | Create alerts and configure the dashboard. |
If your team already publishes from Agorapulse, Mention is now its listening side from the same vendor, and that pairing is hard to beat.
If you want a specialist that watches the web and helps you respond in Slack or Discord, without a publishing suite you did not ask for, Eko stays focused on the listening job.
Frequently asked questions
- Is Eko a Mention alternative?
- Yes, for teams that want focused social listening inside Slack or Discord instead of a dashboard. Mention, now part of Agorapulse, is refocusing on listening and sends publishing and replies to Agorapulse. Eko is an AI employee that specializes in listening and helps you draft the reply in the channel. Choose Mention if your team lives in Agorapulse, choose Eko for a specialist in your workspace.
- Did Agorapulse buy Mention?
- Yes. Agorapulse took over Mention in 2025, through a court-supervised recovery procedure in France, and the product is now branded Mention by Agorapulse. Its pricing page says the Publish and Respond features are being progressively deprecated in favour of Agorapulse. Checked on 25 September 2026.
- Does Eko schedule or publish social posts?
- No, and that is intentional. Eko is a social listening employee, not a publishing suite. She helps you draft and send replies to mentions, but she does not manage your content calendar. Staying focused on listening is what makes her good at it.
- Where do buying signals go?
- Eko flags buying intent and hands it to Buska, the lead generation tool. Eko listens and helps you respond; Buska runs the outreach and pipeline. Two clean jobs beat one blurry one.
Mention suits teams that already publish from Agorapulse and want listening from the same vendor. Eko suits teams that want a focused listening employee in Slack or Discord, who brings the signal to them and keeps the scope honest.